Today’s PR tip: If someone is kind enough to include you in an article, podcast, radio show or blog post, you should share it on social media and tag them. Why? Because it leads to more visibility.🚨It is a way of saying thank you. 🚨It showcases expertise. 🚨Tagging opens the door to a new audience.…
There’s been a surge in podcasts and YouTube channels recently and there will be a bigger surge in the future. You may be wondering if a podcast is right for you. Here’s my take, whether you do a podcast, radio show, TikTok or traditional social media – harness the power of storytelling. Harness the ways…
The not so complete guide to media relations. The media landscaped has changed and will continue to change, shift and evolve. Guess what? As seekers of press or media opportunities, you have to know what the media is looking for. It does not matter if you are in London, New York, Houston or Belize, the rules…
What comes to mind when you see this photo? It could scream marketing genius or marketing fail. It could make us think differently about marketing, what it entails and what if anything is off limits. Of course, what we perceive can shift depending on who we are and what we think about marketing. Marketing is…