Think branding is only a logo, fancy pictures or a catch phase? No, it is more than that and the way you present it, can build your brand or hurt it. Think visual and audible. The same way people learn and evolve.
Visual branding is the branding most think about it. It’s your logo, your colors, photos, memes, social media and the total look and feel of all of your collateral materials and online presence.
Audible branding, on the other hand, is representative of what you or your organization stands for and reflects your core values. This is what you post. What you say during meeting. Ideas you bring to the table. In other words, how you show up.
Both are equally important and play a critical role in effectively communicating your messages to your target audiences.