By now, you know videos are a good way to champion a cause, highlight products or educate others. People treat phones like children and keep them cause by always clicking, checking and sharing content they like. If you aren’t producing video – you are missing out on readers, followers, supporters and most likely money. What…
In a recent study, the buying power of African Americans (regardless of age) has topped $1 Trillion dollars, yes Trillion with a T. So what does this mean for big box stores, online retailers and even restaurants? It means people are consuming and spending in ways like never before. However, it is not just about…
I did not see it coming! An article about Black Millennials and what it means for your social or public relations campaign. I am a Millennial and it zaps me when I hear the word. Actually I cringe. What helps is I have taken a look at how Millennials helps companies determine where they should…
Media. Media. Media. People want it, but don’t always know where to start. Think about what you want to achieve. Do you want more profits? New business? Media hits? Awards? Etc? If you aren’t sure – write it out. Think about what it looks like to you. Clear your mind as best as you can…
