The Marc Thomas Sickle Cell Association wanted to show the progress and need for the medical and general public to come together at their annual Walk for Sickle Cell event
They hired Connect The Dots PR to focus on success stories of previous events. We focused on people impacted by Sickle Cell and how anyone can get involved by donating time or resources. We also focused on the appeal of the organization.
Registration and participation increased by more than 50% and multiple partnerships have been established within business, medical, community and the government realm.

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